Designed to Last: The Story Behind Virgin’s Reused Furniture
Collaborating to make the most written by Dicky Initially, I thought refurbishing furniture would limit our design creativity. However, seeing how revitalised pieces can enhance a vision changed my perspective entirely. Constraints became creative opportunities, fundamentally reshaping how we approach design today. The collaborative process behind furniture selection exemplified how integral curation and teamwork are […]
Sketching the Story, Not Just the Space
Using Mental Canvas to Capture Atmosphere Through Moments in Time written by Joe We didn’t have time for a CGI. It was a tight pitch, and we needed to communicate the full experience of a hospitality space – not just the layout, but the mood, the atmosphere, and how it might feel to actually be […]
Stripping Back: From Garage to Workspace
Exposing the Original Structure to Inform the Design written by Paloma One of the most important moments in a construction project is when you strip the building back to its original structure. At 7-9 Rathbone Street — a former 1920s garage – we’re doing just that. We’re exposing the concrete soffit to reveal the original […]
100 People, 1 Flight
Practising Until It Feels Natural written by Joe I once spent an entire flight drawing little people on my phone — figure after figure, box after box. It felt a bit ridiculous, but I knew I needed to improve. Not just to draw faster, but to build confidence and maybe start developing a style of […]
Business of Architecture Podcast
Catching Up on the Journey So Far written by Dicky Five years have flown by. It was great to sit down once again with Rion Willard on the Business of Architecture UK podcast — this time from our new White Red studio in Shoreditch. Joe and I gave Rion a tour and reflected on what’s […]
Bruton Place: Refining Joinery
A Warm Welcome From Reception to Roof written by Joe Rich oak joinery runs throughout 14–16 Bruton Place, guiding you from the reception area all the way up to the roof terrace. It acts as a thread that ties the building together — both visually and materially. Using natural materials like oak in a workplace […]
Embracing the Calm of August
Insights from Our Shoreditch Studio written by Dicky As we reach the end of August, I’m reminded of the distinctive calm that this month brings —an almost ‘calm’ before the storm. Being in the office means it’s a perfect time to reflect on our workspace in Shoreditch, how it inspires our work, aligns with our […]
A Prototype For Building
Exploring Design Through Sketch Models written by Ellena At White Red, the process of design exploration often starts in the most hands-on way — with a scalpel, some card, and a glue gun. Sketch models are a vital part of our creative toolkit, allowing us to quickly test ideas and refine concepts in real time. […]
Sustainability in Furniture
A Shared Strategy for Responsible Design written by Dicky Muro is a recent office refurbishment we completed for Crosstree Real Estate Partners LLP, set just beside the historic Roman Wall on Vine Street, Tower Hill. From the start, sustainability was central to the brief — particularly when it came to furniture. Furniture plays a big […]
Cut + Carve
Turning Constraints Into Creative Tools written by Joe Bringing new life to existing buildings can be one of the most rewarding — and challenging — parts of the design process. At 14–16 Bruton Place in Mayfair, we were tasked with introducing new amenities into a particularly sensitive site, all while navigating complex planning constraints. From […]
